This weekend I’m venturing into Kindle Countdown territory, with my very first Countdown promotion. Early results are promising, with sales of my second romantic comedy, The Family Trap, increasing massively.

The Family Trap (TFT) has always been a reasonably steady seller, and it’s just over a year now since its release. Sales are usually around 6-10 a week, and I imagine most of these are by people who discovered it after reading Can’t Live Without. I reduced the price of Can’t Live Without a couple of months ago (to 99p) and took it out of KDP Select, publishing it on Kobo via Writing Life and through other channels via Smashwords. Sales of CLW have increased on Amazon since then, and I think 99p is a reasonable price for a novel that has been out almost two years and had over 70,000 downloads already 🙂

As a quick aside, I have sold exactly zero copies of Can’t Live Without on Kobo. (I just checked again – still nothing.) If anyone reading this has a Kobo reader and 99p to spare and fancies making me very happy here is the link http://store.kobobooks.com/en-US/ebook/can-t-live-without-1

So, back to Kindle Countdown. TFT has jumped from the obscurity of the 30,000-50,000’s to a whopping position of #1,300 in the overall charts, and is currently #1 in humour for parenting and families – perfect for the Mother’s Day weekend. Apart from talking about it on Facebook, the only additional promotion I’ve done is a sponsored Facebook post, which cost £15 and allowed me to target ideal readers. I did have ideas about a mini blog tour but these didn’t pan out unfortunately; I don’t imagine it would have made that much difference, although it’s impossible to know for sure.

So far, since the Countdown started, TFT has had 75 downloads, which is fab! And there are still 2 days to go. The great thing about Countdown is that you get 70% of the price, instead of the usual 35% you’d get if you had your book priced at 99p. Sales of CLW have jumped up too, which is also a bonus – and at the time of writing I have both books in the top 6! Check it out:

TFT & CLW top 6

It’s so nice when they meet in the charts like this, really makes my day. So here’s hoping all you mums out there have a great day tomorrow, and that loads more people download TFT during my Mother’s Day Countdown promo 🙂

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